Influence

a. The capacity or power of persons or things to be a compelling force on or produce effects on the actions, behaviour, opinions, etc., of others: He used family influence to get the contract.  

b. The action or process of producing effects on the actions, behaviour, opinions, etc., of another or others: Her mother's influence made her stay.  

c. A person or thing that exerts influence: He is an influence for the good”. 

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